What do we mean by dialogic?
A dialogue. A two way conversation.
Organisations tend to announce and broadcast, not listen and converse. We believe a dialogic approach to communications and marketing is the future for brands.
Dialogic: Collaboration 2.0
This is the new way to approach campaigns from the inside out and the outside in. We collaborate with our clients to co-create communications campaigns. Dialogic marketing at its best.
A different way to 'PR' or market something
A dialogic approach is a more empathetic way to communicate. It embraces what people want to engage with and brings them closer to the heart of the cause, issue, product or service. The reason that dialogic marketing really works.
It also reframes conversations so that creativity and innovation take hold internally and empowers staff to come up with their own solution.
With special thanks to our Art Director Cristina Vila Nadal and our Photographer Iurdana de Prada